where celebration meets sport
Tournament at noon, free play at three, a DJ set at six. One padel court, one day, one party. Since 2024 in five cities, with 26,000+ people following along.
Padel Parranda is not a tournament with a party after, and not a party with a court next to it. It is one day that changes three times. Every edition follows the same rhythm, whatever the city.
Act 1
Twenty teams, mixed levels, everyone plays. The winners get the trophy, the rest get the afternoon.
Act 2
Courts open for everyone. Never played padel? Perfect, nobody is keeping score.
Act 3
The court turns into a dance floor. Daydrinking, sunset, the DJ booth on the baseline.
Padel Parranda started in Frankfurt in 2024 with one question: why does the best part of sport end when the match does? So we built a format where the game is the opening act. Today the Parranda travels from city to city, and the format has found its imitators. We take that as a compliment. There is only one original.
Tournament plus free play, the court as a stage, open to beginners from the first ball: the codes of social padel started here. What starts with us is everywhere a year later.
18,000+ registered members across Padel Parranda and Fifteen Love, 26,000+ followers, 3,000+ in the WhatsApp channel. Our guests come for the brand, not for a listing. Average age 26 to 29, 55% women.
Partners get a role in the day: the CUPRA challenge against a pro, a court in OYSHO colours, Heineken 0.0 at the net. The community experiences the brand and shares it.
Concept, production, content and reporting from one team: MARO Studios in Frankfurt, the crew behind Fifteen Love. More than 20 brands have worked with us.
Every city gets its own edition, the same day and a local community that carries it. This is the route so far.
Where it all started. In 2026 with the OACE Special, the open air with Fifteen Love and the padel area at Myle Festival.
Second edition at Padel City with CUPRA and OYSHO, 450 tickets, dance floor until sunset.
First edition outside Germany, with OYSHO. 650 guests in a city that did not know the name yet.
With the Eduscho coffee corner right at the court. Coffee as the first act, padel as the second.
The Parranda up north. The next date drops on Instagram first.
New cities are on the list. If you want the Parranda in your city, as a club, a venue or a brand, this is the place.
Bring it to my cityEvery partner gets a role in the day, not a banner on the fence. These are some of the roles so far.
Amsterdam, Frankfurt and Munich 2026: court branding, the OYSHO tournament kit for all players, prize wheel and gifting at a dedicated area. Collab posts on both channels, more than a million views out of Amsterdam without media spend.
Watch the collab reel
Munich 2026: guests play a few minutes against a pro, the car sits on a podium next to the court, the DJ booth carries the brand. The collab reel ran on both channels, with a photo and video team on site.
Watch the collab reel
Beer partner of the 2026 season: Heineken 0.0 on court, in the cooler, in the hands of twenty teams. Alcohol-free on the sports area, Heineken at the bar, plus photos and clips for their own channels.
Frankfurt and Cologne 2026: the coffee corner with a barista, iced coffee on court, the photo mirror as the meeting point. From doors to the final the first stop of the day.
See the carousel
Frankfurt, May 2026: a tournament special with the padel brand OACE, creators on court, film cameras in the crowd. The recap reel is one of our most liked posts, with more than 6,000 likes.
Watch the reel
More than 20 brands have worked with the crew behind Padel Parranda and Fifteen Love, from padel clubs to a stadium area at World Club Dome. More cases at MARO Studios.
Shot on iPhone, posted the same night. Tap to play, the posts load directly from Instagram.
From one edition to a city tour, from sampling to presenting partner. Tell us what you want, we build the role around it.
Glass walls, net, floor logo: the court wears your colours, in every photo and every clip.
Your product in the hands of the guests, from the welcome to the DJ set.
Beat the pro, ball wall, king of the court: your own game with your name on it.
Your own slots for customers, creators or your team, in your brand's kit.
Photo and video team, collab post on both channels, stories, twelve months of usage.
Giveaway, WhatsApp channel, creator invites: reach before the day, not only on the day.
Your name on the format, category exclusivity, opening and ceremony with you.
The Parranda just for your company: tournament, free play, DJ set, private.
One edition, one day, one role. The entry for brands that want to experience the Parranda first.
The same role on every stop of the season. A community that recognises your brand in every city.
Your name on the format, exclusivity in your category, the Parranda as your stage.
Prices depend on cities, dates and scope. You get a concept within a week, with modules and a price per module.
A few lines are enough. We get back within two working days, usually faster.
We get back within two working days. Until then, Instagram is the fastest way to get to know the Parranda.
The next dates drop on Instagram and in the WhatsApp channel first. Tickets are in the shop, teams sign up in pairs.